The Millennial generation is the largest in US history and they’re already having a considerable impact on the economy. A strong brand for your company isn’t enough to be successful any longer. With product information, reviews and price comparisons all available via a device that goes with them everywhere, Millennials are making choices that can offer maximum convenience at the lowest cost.
So it’s more important than ever to be sure that your customer service practices and customer experience design are ready to serve these young clients the way they want to be served. The time to get this right is now.